While our combined experience in Creative and Marketing industries spans nearly 30 years, Half Machine passionately focuses on helping businesses and organizations grow public trust (action + loyalty) through authentic content (filmed stories). We reinsert the human element – the most important element – back into marketing strategies and business plans.
We’ve been fortunate to be an integral part of $135+ million in generated revenue. Having filmed in 10 U.S. states and 12 countries (Germany, Ireland, India, China, Thailand, etc.) our passion has taken us all over the world and our experiences have galvanized our belief in story.
Our set design work has been featured on popular cable TV shows (HGTV, Ski Channel, and Travel Channel) and our efforts have helped companies secure multi-million dollar contracts and investment funds. We also strongly believe in giving back to the community with over 10,000 hours in charitable service.
That’s a little bit about us. Because our story matters to people like you. And while that’s only a snapshot, we’d be happy to connect further if given the opportunity!
Social Media Experts
One of our first filmed stories for small businesses was for a company that had just recently launched a new product, StickTwirl. They were struggling to generate awareness that led to sales and had heard (distributed trust) about our work. Naturally we told them “If you want meaningful action – film a story!” Not only did we help them discover and film two stories, but the whole process brought them tremendous results (sales/awareness).
In just a few months, with just two filmed stories: 430,000+ combined views, 2,500,000+ combined impressions, 50,000+ combined link clicks, and 200% combined net ROI. The impact led to an entire shift in the companies trajectory. We’ve now helped them rebrand the product (Stick Pro) and change their focus to producing an entire line of drumstick accessories by 2020.